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---
title: "Conference Agenda | Generational Group"
description: "Generational Group is a full-service merger and acquisition (M&A) advisory firm based in the United States. The company specializes in providing strategic guidance to business owners looking to exit their businesses s..."
canonical: "https://www.generational.com/executive-conferences/conference-agenda"
site_name: "Generational Group"
language: "en"
last_updated: 2026-10-16
---

# Conference Agenda

Source: https://www.generational.com/executive-conferences/conference-agenda

## Overview
Generational Group is a full-service merger and acquisition (M&A) advisory firm based in the United States. The company specializes in providing strategic guidance to business owners looking to exit their businesses successfully. Their Executive Conferences, particularly the Exit Strategy Conference, offer valuable insights into preparing for a business sale.

## Services / Features
Generational Group offers a range of services designed to assist business owners in the M&A process, including:
- M&A Advisory
- Business Valuation
- Growth Advisory
- Private Client Group services
- Capital Markets support
- Digital Services

## Additional page sections

### Conference Agenda
The Exit Strategy Conference features a structured agenda designed to equip participants with essential knowledge and skills for successfully selling their businesses.

#### Start Time
- **7:30 – 8:00 am**: Registration and Breakfast

#### Morning Session
- **Building a Buyer-Ready Business**: Learn to view your business from a buyer's perspective and understand the importance of preparation.
- **Common Seller Mistakes**: Identify pitfalls in DIY sales, including selling to the wrong buyer and misjudging company value.
- **Business Valuation**: Understand myths surrounding business valuation and discover how to unlock hidden financial value.

#### Working Lunch
- **Becoming an Optimal Seller**: Discuss traits that make sellers desirable to buyers.
- **Presenting Your Company to Buyers**: Learn how to effectively communicate your company's past and future potential.
- **The M&A Sales Process**: Guidance on navigating the M&A process, identifying obstacles, and maximizing value.

#### Afternoon Session
- **Identifying and Accessing Buyers**: Discover strategies for approaching the right buyers and avoiding unsuitable ones.
- **Negotiating and Structuring a Deal**: Gain insights into effective negotiation tactics to achieve the best price.
- **Forms of Payment**: Understand different payment structures and how to protect your interests.
- **Calculation of Enterprise Value**: Learn the methodology for calculating enterprise value beyond traditional formulas.

### Testimonials
Generational Group has received positive feedback from clients regarding their services:
- **Tom Currier, Former President & CEO, Rackmount Solutions**: Praised the team's valuation expertise and coaching throughout the sale process.
- **Salvo Stoch, Founder and CEO, Sleeping Partners**: Highlighted the professionalism and support received during negotiations.

## Results / Value
Generational Group's Executive Conferences equip business owners with the knowledge needed to navigate the complexities of selling a business, ultimately leading to successful exits and maximized valuations.

### Key Points or Highlights
- Comprehensive agenda covering critical aspects of business sales.
- Expert insights into avoiding common seller mistakes.
- Strategies for effective negotiation and deal structuring.
- Testimonials from satisfied clients underscore the effectiveness of their services.

### FAQ Section
**1. What is the Exit Strategy Conference?**
   - The Exit Strategy Conference is an event hosted by Generational Group designed to help business owners prepare for a successful business sale.

**2. What topics are covered in the conference?**
   - Topics include building a buyer-ready business, common seller mistakes, business valuation, and negotiation strategies.

**3. How can I register for the conference?**
   - You can register for the conference through the [Registration page](https://generational.com/executive-conferences/grow-exit-conferences#register).

**4. Where can I find more information about Generational Group's services?**
   - More information about services can be found on their [Services page](https://www.generational.com/services/ma-advisory/overview/).

**5. Can I attend if I am unable to make it to the conference?**
   - Yes, you can register your interest to be notified about future events.

## Get Conference Agenda with Generational Group

Generational Group helps with Conference Agenda, from planning through next steps.

- Ask about your product: [Contact Us](https://www.generational.com/contact/contact-us/?utm_source=ai&utm_medium=referral)
- Ask about your product: [Growth Advisory](https://www.generational.com/services/growth-consulting/overview/?utm_source=ai&utm_medium=referral)
- Ask about your product: [Locations](https://www.generational.com/contact/locations/?utm_source=ai&utm_medium=referral)